Mobile banking refers to the use of mobile devices to access financial services and conduct commerce. Though technologies for mobile banking available are pretty standard around the world, the solutions that succeed in various countries diverge. Students will work in cross-national teams across universities to understand why current business models differ and propose new business models from the perspective of an assigned institution (e.g., bank, telecom provider, startup) that are appropriate for an assigned country or region. By comparing the solutions proposed by different teams, the course will help students gain insights into strategies for success for different market participants with different competencies and assets across countries.
Course Date & Time
September 3-December 15, 2015 (There will be a total of 20 class meetings; no class on October 22-23 or November 26–27, and other weeks or days off are tbd)
Class meeting times: Tuesday and Thursday, 8:30 – 10:00 a.m. EST (New Haven time, please note that the course will be taught one hour later after the clocks change in the US on November 1)